Which? to head up nuisance calls task force

The government announced a Nuisance Calls Action Plan, the first ever coordinated attempt effort to tackle cold calling.

Which? have been chosen to head up task force of experts to review how consumers give and withdraw their consent to be contacted.

Our campaign found that people are often unaware that they’ve given permission to be contacted by a company for marketing purposes. The task force will bring together regulators, consumer and industry experts.